New Arrivals

2016 Spring - Summer

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ItsImagical

Toys for babies and soft toys

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I want to register as Club member

Register online

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RECOMMENDED PRODUCTS

R.E.V. AIR CAR & DRON

HK$1.799

VESPA MOTORBIKE FOR KIDS. WITH ENGINE

HK$4.499

WOODEN PLAY KITCHEN

HK$1.599

ROLLING SET EVOLUTION PINK

HK$699

BUILD YOUR REMOTE CONTROLLED VEHICLE

HK$599

PURCHASE BY CATEGORY

WELCOME TO THE WORLD

Smother him with kisses! For those 100% huggable babies that no one can resist and for whom we would give anything to see them happy.

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SURPASS YOURSELF

Shout: Well done! For those minds that are facing new challenges, that get angry, that make a fuss… but who always achieve what they put their mind to!

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IMAGINE

For those little heads who make our jaws drop with their ideas, because when it comes to imagination, no one beats them. Here they can find new ways to surprise us.

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EXPRESS YOURSELF

Paint life in a thousand colours. For that recording artist! That child that would just as soon sing a song or paint a picture or dance to a pop song. Because our children have a lot to say and here you have many ways for them to express themselves.

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DISCOVER

Allow your jaw to drop. Our kids are always asking why this or why that. Their minds are so intense, much more so than our ability to answer, so a good idea is to let them discover the answer for themselves.

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MOVE

Jump to the sky. For those children who never stop, who can't sit quietly, who are up, down, running around, jumping… they can drive us crazy! We're sure you've got one at home who needs to use up all of his energy.

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GREAT MOMENTS

Enjoy the little things in a big way. For those little ones who go mad with joy when they see you; for those who wear a huge smile when you take out a game, or those who become affectionate at story time every night. For them, these moments make them the happiest they can be.

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Itsimagical Club

MEMBERS' DISCOUNT ON UP TO 600 PRODUCTS

JOIN OUR CLUB!
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